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Music is a moral law

Music is a moral law 150 150 codeless

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Last year I wrote about why booking too far in advance can be dangerous for your business, and this concept of margin so eloquently captures what I had recognized had been my problem: I was so booked up with clients

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Etiam tristique convallis vestibulum. Praesent dapibus, sem eu vestibulum blandit, turpis velit pellentesque enim, vitae tempor felis odio at diam. Phasellus tristique ornare tortor id condimentum. Mauris venenatis iaculis ultrices. Donec vel accumsan leo. Mauris accumsan vitae orci quis rhoncus. Morbi cursus ipsum ac urna dictum, vel tristique elit pharetra. Ut non blandit urna, id consectetur augue. Vestibulum sodales arcu eu ligula cursus auctor. Maecenas finibus sed nulla sed lacinia. Maecenas odio felis, semper quis nunc posuere, commodo volutpat velit. Sed pellentesque neque ut quam mattis pretium. Suspendisse sem turpis, lacinia id ornare eget, aliquam id sapien. Nunc lacinia faucibus nisl sed aliquet. Quisque egestas sit amet mauris sed efficitur.Suspendisse ex ligula, malesuada et consectetur molestie, pellentesque eu diam. Cras placerat tellus non justo efficitur ornare. Nulla non risus ac metus placerat interdum in nec odio. Quisque nisl turpis, sollicitudin vitae scelerisque at, lacinia vel diam. Nulla non neque sit amet ligula gravida lobortis sit amet id urna. Integer eros orci, fermentum in lacinia accumsan, lacinia at elit. Nullam commodo sed ex ac elementum.

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Winter Wind in a Forest

Winter Wind in a Forest 150 150 codeless

Last year I wrote about why booking too far in advance can be dangerous for your business, and this concept of margin so eloquently captures what I had recognized had been my problem: I was so booked up with clients

Just this week, Tumblr and Musical.ly joined the live video fray, launching new products just as details of Facebook’s spending more than $50 million on direct payments to creators primarily in live video emerged. It would not be hyperbole to say that everyone, from Google to Twitter to old-guard media companies, is currently making live video their top priority.Yet the human animal is ill-prepared for the droning feast of now-ness that live streaming delivers. Live products must do more to contextualize and direct what we are seeing and what creators are making.Using the current wave of live video products is like trying to make a thirty minute pop song using only a recorder: horribly tedious for creator and consumer alike. The hook is superficially appealing, but the length, repetition, lulls, lack of context, and general paucity of the tools mean even the best creators and media companies won’t stand a chance of making marginally watchable content.Most of the current thinking on live video is top-down. Like any good consumer tech product, the only way to succeed is thinking from the consumer’s point-of-view, not the advertisers’. Few platforms are doing that, blinded by the (legitimately substantial) profit live video dominance could deliver.Just this week, Tumblr and Musical.ly joined the live video fray, launching new products just as details of Facebook’s spending more than $50 million on direct payments to creators primarily in live video emerged. It would not be hyperbole to say that everyone, from Google to Twitter to old-guard media companies, is currently making live video their top priority.Yet the human animal is ill-prepared for the droning feast of now-ness that live streaming delivers. Live products must do more to contextualize and direct what we are seeing and what creators are making.Using the current wave of live video products is like trying to make a thirty minute pop song using only a recorder: horribly tedious for creator and consumer alike. The hook is superficially appealing, but the length, repetition, lulls, lack of context, and general paucity of the tools mean even the best creators and media companies won’t stand a chance of making marginally watchable content.

Most of the current thinking on live video is top-down. Like any good consumer tech product, the only way to succeed is thinking from the consumer’s point-of-view, not the advertisers’. Few platforms are doing that, blinded by the (legitimately substantial) profit live video dominance could deliver.

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The unlimited beauty of Winter

The unlimited beauty of Winter 150 150 codeless

Last year I wrote about why booking too far in advance can be dangerous for your business, and this concept of margin so eloquently captures what I had recognized had been my problem: I was so booked up with clients

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Stay Connected Everytime

Stay Connected Everytime 1600 1067 codeless

Last year I wrote about why booking too far in advance can be dangerous for your business, and this concept of margin so eloquently captures what I had recognized had been my problem: I was so booked up with clients that I wasn’t leaving any margin for error, growth, planning, or reflection. I wasn’t really growing my business in a sustainable way; I was just booking one client after the next. At the time this seemed like a good thing: doesn’t growing my business mean getting more clientsLorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam luctus enim eget odio vehicula varius. Quisque auctor urna eget convallis pharetra. Proin molestie augue id faucibus dignissim. Praesent in dui ornare lacus ullamcorper iaculis. Proin eu convallis ligula. Nam congue nunc dui, ac sodales eros pulvinar et. Cras auctor eget arcu nec iaculis. Nunc enim leo, venenatis eu euismod ut, convallis sit amet ante. Suspendisse augue felis, suscipit ut sollicitudin interdum, vehicula in ipsum. Mauris pulvinar laoreet diam, ut efficitur nisl volutpat ut. Ut iaculis dignissim accumsan.In non auctor mauris. Integer auctor, ex eu tempus sodales, nunc diam hendrerit enim, vitae sollicitudin libero velit nec lorem. In in diam eget massa rutrum pharetra eget id enim. Curabitur facilisis, augue eu ornare tempus, ex velit pellentesque ipsum, sed mollis neque magna a leo. Sed eu porttitor ligula. Phasellus commodo feugiat mollis. Vestibulum in accumsan massa. Donec volutpat molestie massa, dapibus ultrices orci pulvinar nec. Suspendisse eu dui ut ante vestibulum molestie. Proin tincidunt risus sit amet facilisis lacinia. Praesent volutpat, risus eget mollis pulvinar, orci neque luctus mauris, vitae auctor velit tellus sed sem. Quisque ac ornare odio, at pellentesque nunc. Vestibulum ante ipsum primis in faucibus orci luctus et ultrices posuere cubilia Curae; Proin vitae pharetra elit. Sed blandit odio a dui sagittis eleifend.Morbi interdum pellentesque purus ut rutrum. Fusce sed risus sapien. Cras quis volutpat quam, quis mattis ligula. Ut sed tempor lectus. Vestibulum tincidunt posuere maximus. In semper risus at tristique placerat. Proin tempor finibus finibus. Nulla venenatis, urna ut ullamcorper convallis, massa magna suscipit nisi, eu mollis purus risus ac mi. Nunc auctor libero et est varius efficitur. Praesent lobortis magna id tellus auctor, quis placerat dui sollicitudin. Aenean sed metus eget sem consequat commodo non in ligula.

Ut eu eleifend elit, id tincidunt elit. Donec blandit sapien vel posuere lacinia. Vivamus dictum metus ut bibendum vestibulum. Integer dictum arcu vel elit luctus hendrerit. Aliquam vulputate eu eros eget pharetra. Ut tempus, orci nec efficitur tristique, leo ex ultricies diam, sed bibendum erat diam quis dolor. Curabitur gravida arcu ac maximus interdum. In hac habitasse platea dictumst.Phasellus vel ultrices urna. Maecenas sed libero rhoncus, molestie nulla id, pulvinar arcu. Vivamus enim lectus, hendrerit quis enim eget, lacinia viverra nisl. Suspendisse ultrices convallis laoreet. Sed et euismod nulla, non ornare odio. Nam faucibus odio in convallis lacinia. Vestibulum vehicula erat massa, vel sagittis lectus accumsan nec. Nulla euismod augue in nisl ornare consectetur. Etiam viverra, tortor sed ullamcorper consectetur, purus turpis dapibus diam, vitae pellentesque ante orci non dolor. Duis egestas vitae augue id convallis. Cras mattis commodo dictum. Etiam non nulla rutrum, sodales orci in, condimentum quam. Nulla ultricies nulla nec consequat volutpat.